SEO CV of SEO Specialist Wesley Atkins

Thanks for your interest in my SEO CV. Below you will find *a limited version* of my curriculum vitae in text format. You will also find the full version including technical skills summary and references in the full PDF version available for download by clicking on the icon below…

Curriculum Vitae

Wesley Atkins
69 The Sphere
1 Hallsville Road
London, E16 1BE
wes@wesleyatkins.com
07525 454460

Personal Profile

Since 2000, Wesley Atkins has lived & breathed SEO and Online Marketing. He has been directly responsible for countless top Google positions in some of the most competitive markets online, authored several SEO related digital books and courses, and generated almost £1/4 million in direct online sales, affiliate & advertising revenue in his own Internet Marketing consulting company; LeadsClick. Able to work on own initiative with first-class analytical and problem solving skills, dedicated to maintaining high quality standards.

Employment History

Head Of SEO, Media Corporation PLC (www.mediacorpplc.com)
03/07 – Present

Founded in March 2000 and listed on the London Stock Exchange, Media Corporation plc is one of the UK’s leading companies in internet media, focused on website publishing and online advertising.

Providing total online marketing & SEO of company owned websites, including:

http://www.sport.co.uk
http://www.gambling.com
http://www.onthebox.com
http://www.flightcomparison.co.uk

• Extensive ongoing keyword research & content optimisation to increase traffic volumes.
• Ongoing on page optimisation including headlines & description to improve rankings & CTR from organic results.
• Advanced backlink acquisition through content syndication to improve keyword rankings for competitive terms.
• Conversion rate & landing page optimisation to increase usability, newsletter signups and advertising revenue.
• Secured many top Google positions for lucrative terms including: Compare Flights , Gambling, TV & Sport.
• Syndication of news stories to various online properties including Google news.
• WordPress blog implementation & optimisation for latest film stories & reviews improving traffic and user interaction.
• Increase user reach and interaction with Social Media accounts incl. automatic syndication with ping.fm.
• Accumulation of 186,852 natural backlinks in 24 months from syndication and social media for a new domain.
• Strategized and managed 4 successful website redesigns to ensure SEO remained un-affected while improving the SEO rankings with an advanced silo site architecture, improving internal linking and theme relevance with SE’s.

Internet Entrepreneur, LeadsClick (Own Company) (www.wesleyatkins.com)
02/03 – 03/07

Although my own company is still operational, I no longer play an active day to day role in managing it’s operation. LeadsClick offers SEO consulting, owns a portfolio of affiliate driven websites and sells a suite of SEO educational products that are digitally downloadable.

• Setup and maintained a number of websites that generated NET revenues of $135,515.95 in Google Adsense. (proof provided on request) These revenues were generated solely from American Search Engine visitors using SEO.
• Created and ran a direct response sales website selling a Weight Loss product that generated revenues of $53,848.66. (proof provided on request)
• Implementation of multivariate testing scripts to improve conversions, currently converting at 1 customer in every 55 American visitors, selling a $29,95 weight loss product with an upsell after they purchase.
• Setup an affiliate driven website that continues to make NET revenues of $78,232 per year (proof provided on request) all from organic SEO.
• Management & motivation of 127 affiliates that I train to sell my weight loss products for a 50% commission.
• Email marketing to a list of 11,249 americans who are seeking to lose weight accounting for 21% of the revenue.
• Authored 3 books and 1 video course on SEO that is sold as a digital downloadable product.

Support Analyst, TotalFinaElf UK LTD (www.total.co.uk)
11/00 – 02/05

TOTAL UK offers a number of fuel products and services, including service stations, TOTALCARD, home heating fuel, and various commercial fuel solutions.

• Providing IT Helpdesk Support to around 2000 Employees of  TotalFinaElf.
• IT support for Windows 95, NT, 2000, Outlook and Exchange, Office 97, RAS and Dial up user support, SAP, SAS, Silverstream, Citrix and AS400.
• Use of PC Duo to remotely connect to users PC, in an attempt to resolve the issue before passing to Senior Support level.
• Creation and Implementation of the “IT Helpdesk Intranet” which resulted in a 23% reduction in helpdesk calls.

Personal Details

Date of Birth: 19 May 1978

Full clean driving license

In my spare time I enjoy socializing with friends, playing golf and reading.

Training

World Internet Marketing Summit Seminar, London.
May 18-21 – 2005
Jay Abraham International Marketing Mastermind Seminar, London.
June 6-8 – 2003

Additional Qualifications

Search Engine Optimization Certification – www.expertrating.com
Feb 2007

Education

Bushey Hall School, Bushey
1989 – 1994
GCSE – Information Technology, Maths, English